Part of the Matcha trend
Fewer of the same cafes had it lately (11, down from 22 in the 90 days before), and searches in Sydney are down 62% (Aug to Oct 2026 against Aug to Oct 2025).
No cafe had it in the last 90 days, or the number of the same cafes with it fell by a quarter or more on the 90 days before (from at least 10 cafes) while searches did not rise, or searches are under half their 12-month high and cafes are not picking it up.
The stages run Emerging, Rising, Peaking, Mainstream, Fading. A trend can skip a stage or move back.
Matcha poured over strawberry milk or strawberry puree and ice, in pink, white and green layers: sweet and fruity against the grassy tea.
331 Sydney cafes: 242 on their menus, 89 from posts.
Showing 10 of 331 cafes, cheapest first
Sydney cafes with Strawberry matcha on their menus or in their posts.
Not at the moment: it's fading.
Sydney searches a month
Searches up by half on Dec 2024.
4,400 searches, the busiest month.
Tap a number for what changed then.
Share of each city's own cafes with it, last 90 days.
Of the cafes in Sydney that posted anything that month, how many posted strawberry matcha, per 1,000 of them.
It is a share, not a count, so it does not grow just because we follow more cafes. It only grows when more of the cafes we follow take it up.
The month in progress shows here once it is complete, so a part month never reads as a drop. A month with too few cafes posting is left out.
29 per 1,000 in Oct 2026, 2.2× vs Jun 2026
Cafe menus listing it now, Sydney.
242 cafe menus
We started reading cafe menus in late 2026. Cafes adding and dropping it each month show here once the first whole month of menu reads is in.
Searches in Oct 2026, circles sized to match.
214suburbs with cafes posting it
By Nov 2026 (so far)
Each bar is the Sydney cafes with a post or customer review of it that month; Nov 2026 is not over yet, so its bar is so far.
100 suburbs are known only from a menu, which we can't date, so they count in the last month.
Each bar is the share of an area's cafes posting it in the last 90 days, from cafe and customer posts only. Tap an area to see it.
Strawberry matcha is on 242 Sydney cafe menus and has been posted by cafes in 214 Sydney suburbs.
Matcha poured over strawberry milk or strawberry puree and ice, in pink, white and green layers: sweet and fruity against the grassy tea. A typical strawberry matcha, drawn from Sydney cafes' own posts, is built from the top down with whisked matcha (poured over the back of a spoon so it floats), ice (fills the cup before anything is poured), cold milk (about 180 ml, poured slowly so it sits on the puree) and strawberry puree (crushed strawberries cooked down with sugar, 2 to 3 spoonfuls). Each cafe makes its own version, so this is a typical build, not one cafe's recipe. In all our data to 14 Nov 2026, The Froth has seen it at 341 Sydney cafes across 214 suburbs, in posts, customer reviews and menus. The 331 in "Where to get one" are the cafes with it on their current menu or in a cafe or creator post.
It is on 242 Sydney cafe menus right now, including Veneziano Coffee Roasters Surry Hills in Surry Hills, Mouzina Cafe Castle Mall in Castle Hill, Brew Kiosk in Chatswood and Shaw St Espresso in Bexley North. 89 more cafes have posted it, though it is not on their current menu. The "Where to get one" list on this page has every one, with the price where the menu gives one, links to the menu or post, and directions. Menus change, so check with the cafe before you go.
The average is $10.46, from 185 Sydney cafe menus as of 15 Nov 2026. Most charge between $8.50 and $12; the lowest we have seen is $5.70 and the highest $14.
It is on a bigger share of Canberra cafes: 15% against Sydney's 11%, over the last 90 days.
Not at the moment. The Froth rates strawberry matcha as Fading as of 14 Nov 2026: fewer of the same cafes had it lately (11, down from 22 in the 90 days before), and searches in Sydney are down 62% (Aug to Oct 2026 against Aug to Oct 2025). In the 90 days to 14 Nov 2026, 11% of the Sydney cafes we see well (an Instagram post or a current menu in that time) had it. Among the 3,110 cafes we have followed through both periods, 11 of the same cafes had it, against 22 in the 90 days before (down 50%). Sydney searches for it were down 62% in Aug to Oct 2026 compared with Aug to Oct 2025.
There were 1,000 searches for strawberry matcha in Sydney in Oct 2026, with all its names added up. Across the 23 months we have, from Dec 2024 to Oct 2026, it ranged from 1,000 searches (Jun 2026) to 4,400 (May 2025). These are monthly estimates of search demand in Sydney.
The earliest Sydney cafe post or customer review about strawberry matcha that The Froth has is from 24 May 2024. We only see what we collect, so that is when we first saw it, not when it started: it may have been sold earlier, here or elsewhere.
A cafe counts for strawberry matcha from the first public post or customer review we found about it, the cafe's own post or a customer's, and while it is on the cafe's current menu. Shares are of the cafes we see well: those with an Instagram post or a current menu in the same 90 days, a chain counting once. A change compares the same cafes in the last 90 days with the 90 before, only among cafes we have followed through both, so newly added cafes never look like growth. The 90 days end on the latest day with cafe posts or reviews (14 Nov 2026), not today. Searches are monthly search demand in Sydney with all of a trend's names added up. Captions stay private; we only link to public posts. The full method is on our "How we track cafe trends" page.