The Froth Price Index
How much is a matcha latte?
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The Froth Price Index
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The Froth Price Index
A regular hot matcha latte, no added flavour.
The typical price is the middle price: half the cafes charge less, half charge more.
The thin line or pale band runs from the 10th to the 90th cafe in every 100, so it covers the middle 80% of cafes.
From 1,041 menus in 8 cities, November 2026.
The typical price is the middle price: half the cafes charge less, half charge more.
The thin line or pale band runs from the 10th to the 90th cafe in every 100, so it covers the middle 80% of cafes.
Dearest in Canberra at $6.30, cheapest in 6 cities at $6.00: a 30c gap.
What most cafes charge
Each column is how many cafes charge a price in that step, from 1,041 menus in 8 cities, November 2026. Each cafe counts once, at its main price.
The darker columns hold the middle 80% of cafes, from the 10th to the 90th cafe in every 100. The solid column holds the typical price: half the cafes charge less, half charge more.
The first and last columns also hold the few cafes cheaper or dearer than the picture runs.
1 in 10 charge $7.50 or more.
$6.00 is the most common price: 1 in 5 cafes charge exactly that.
A matcha latte the way most Australian cafes make it.
Illustrative: a typical build, not one cafe's recipe.
What cafes typically add to a matcha latte at $6.00.
Area by area
An area's figure is the typical price among its cafes, with the city's own set-asides. An area needs at least 5 cafes with a price.
Each bar is against its city's typical price, the dashed mark.
In Melbourne, from $5.50 in South East to $7.00 in North West.
Not enough cafes yet in Upper North Shore and Hornsby.
In Australia it costs $1.00 more than a flat white.
Typical prices in Australia, against a matcha latte at $6.00.
A matcha latte typically costs $6.00 in Melbourne, from 325 menus we read in November 2026. Most Melbourne cafes charge $5.00 to $7.50. That is the same as the typical price across Australia.
A matcha latte typically costs $6.00 in Sydney, from 262 menus we read in November 2026. Most Sydney cafes charge $5.00 to $7.00. That is the same as the typical price across Australia.
A matcha latte typically costs $6.00 in Brisbane, from 142 menus we read in November 2026. Most Brisbane cafes charge $5.01 to $7.50. That is the same as the typical price across Australia.
A matcha latte typically costs $6.00 in Perth, from 124 menus we read in November 2026. Most Perth cafes charge $5.20 to $7.25. That is the same as the typical price across Australia.
A matcha latte typically costs $6.00 in Adelaide, from 77 menus we read in November 2026. Most Adelaide cafes charge $5.00 to $7.58. That is the same as the typical price across Australia.
A matcha latte typically costs $6.00 in Gold Coast, from 61 menus we read in November 2026. Most Gold Coast cafes charge $5.00 to $7.00. That is the same as the typical price across Australia.
A matcha latte typically costs $6.30 in Canberra, from 30 menus we read in November 2026. Most Canberra cafes charge $5.50 to $8.02. That is $0.30 more than the typical price across Australia.
A matcha latte typically costs $6.15 in Hobart, from 20 menus we read in November 2026. Most Hobart cafes charge $5.00 to $7.00. That is $0.15 more than the typical price across Australia.
Of the 8 cities with enough cafes, Melbourne is cheapest at $6.00 and Canberra dearest at $6.30, each its typical price.
From the cafe menus we read in each city, November 2026. Each cafe counts once, at its main price for the item, and add-ons, large sizes and combos are left out. The typical price is the middle price: half the cafes charge less, half charge more. A city needs at least 8 cafes with a price before we show a figure; below that we say not enough cafes yet. We never name a cafe for its prices.