Earl grey matcha in Melbourne

It is on 40 Melbourne cafe menus right now, including Tomo’s Little Collins in Melbourne, Quarter Two Cafe in Moonee Ponds, Lost Sheep in Ivanhoe and Pasture Coffee & Pasture At Night in Knoxfield. 7 more cafes have posted it, though it is not on their current menu. The "Where to get one" list on this page has every one, with the price where the menu gives one, links to the menu or post, and directions. Menus change, so check with the cafe before you go.

The average is $9.70, from 5 Melbourne cafe menus as of 14 Nov 2026. Most charge between $9.24 and $10; the lowest we have seen is $9 and the highest $10.

Melbourne cafes also sell earl grey matcha as "matcha earl grey" and "earl grey matcha latte". The Froth counts every one of these names as the same trend, from cafes' own posts and menus.

It is on a bigger share of Hobart cafes: 1.1% against Melbourne's 0.9%, over the last 90 days.

It is early days. The Froth rates earl grey matcha as Emerging as of 14 Nov 2026: it is on a small share of cafes (0.9% in the last 90 days) and holding steady. In the 90 days to 14 Nov 2026, 0.9% of the Melbourne cafes we see well (an Instagram post or a current menu in that time) had it. Among the 1,210 cafes we have followed through both periods, 2 of the same cafes had it, against 2 in the 90 days before. Melbourne searches for it were up 9% in Aug to Oct 2026 compared with Aug to Oct 2025.

There were 530 searches for earl grey matcha in Melbourne in Oct 2026, with all its names added up. Across the 23 months we have, from Dec 2024 to Oct 2026, it ranged from 50 searches (Dec 2024) to 530 (Oct 2026). These are monthly estimates of search demand in Melbourne.

The earliest Melbourne cafe post or customer review about earl grey matcha that The Froth has is from 8 Dec 2025. We only see what we collect, so that is when we first saw it, not when it started: it may have been sold earlier, here or elsewhere.

A typical iced earl grey matcha, drawn from Melbourne cafes' own posts, is built from the top down with straw (a wide reusable or paper straw), orange zest (a pinch of fine orange peel strips on the foam), earl grey cold foam (about 40 ml of cold whipped milk, lightly tea flavoured), matcha shot (about 60 ml of whisked matcha poured slowly over the ice), ice (a generous scoop of cubes, filling the cup to near the top), cold milk (about 150 ml of cold milk poured over the syrup) and earl grey syrup (about 15 to 20 ml of house earl grey syrup in the bottom). Each cafe makes its own version, so this is a typical build, not one cafe's recipe.

A cafe counts for earl grey matcha from the first public post or customer review we found about it, the cafe's own post or a customer's, and while it is on the cafe's current menu. Shares are of the cafes we see well: those with an Instagram post or a current menu in the same 90 days, a chain counting once. A change compares the same cafes in the last 90 days with the 90 before, only among cafes we have followed through both, so newly added cafes never look like growth. The 90 days end on the latest day with cafe posts or reviews (14 Nov 2026), not today. Searches are monthly search demand in Melbourne with all of a trend's names added up. Captions stay private; we only link to public posts. The full method is on our "How we track cafe trends" page.